Offered by the nonprofit Washington Regional Alcohol Program (WRAP), the Halloween SoberRide program will be in operation beginning at 10 p.m. Saturday, Oct. 30 until 4 a.m. on Sunday October 31, 2021 as a way to keep local roads safe from impaired drivers during this traditionally high-risk holiday.
During this six-hour period, area residents age 21 and older celebrating with alcohol may download the Lyft app to their phones, then enter the SoberRide code in the app’s “Promo” section to receive their no-cost (up to $15) safe transportation home. WRAP’s Halloween SoberRide promo code will be posted at 7 p.m. on Saturday, Oct. 30 on www.SoberRide.com.
“Well over one-third (41%) of all U.S. traffic fatalities during Halloween from 2015 to 2019 involved drunk drivers according to the National Highway Traffic Safety Administration,” said Kurt Erickson, WRAP’s President.
During the 2019 Halloween holiday (COVID-19 prevented last year’s campaign), a record 1,122 persons in the Washington-metropolitan area used WRAP’s SoberRide program rather than possibly driving home impaired. The charity also offers its SoberRide program on St. Patrick’s Day, Cinco de Mayo, Independence Day and the winter holidays.
Since 1991, WRAP’s SoberRide program has provided 80,407 free safe rides home to would-be drunk drivers in the Greater Washington area. www.SoberRide.com.